Saturday, December 6, 2008

RedExhibits.com Partnership

We have partnered with Red Exhibits, a premier online developer and distributor of portable display products. KSP Systems' Online Advertising Division will leverage all it's SEO and PPC knowledge to aggressively advance Red Exhibits in this highly competitive industry.

Banner stands are an integral part of any successful presentation. The ones we offer are high quality and come in a wide variety of sizes to meet all demand.

For ease of transportation many of our customers prefer Retractable Banner Stands.
These products also come in a wide variety of materials, sizes and print quality.

One of the primary goals of presenters is to distribute sales literature. For this purpose we provide high quality stylish Literature Racks. We choose these racks based on style, material, and originality. Shop with us to make sure yours will be unique.

For a large presentation presence Fabric Pop-up Displays are required. Pop-up displays are large units that provided a background for the entire presentation. It is critical that these be of high quality and are easy to assemble and disassemble. All the ones we carry have been screened to make sure they meet our quality standards.

Sometimes companies will organize outdoor events and thus require specialized equipment. For these occasions we provide Outdoor Banner Stands. These banner stands are made of special weather resistant materials and vary in size and shape to meet all your needs.

When one needs a decorative table for a presentation we provide Tabletop Displays which really add flair. These displays will carry the customers custom graphics and are also made to be easy to assemble and disassemble.

Canada.ArcServicesCo.com Moving Forward

The month of November despite the Thanksgiving holiday period was the best month in ArcServicesCo.com's 19 month history. We see this accomplishment as a reaffirmation of the SEO and PPC expertise at KSP Systems' Online Advertising Division.

In another indication of success, a prominent copier industry wholesaler has expressed great interest in licensing the propriety KSP Systems eCommerce technology for their own website. We will keep everybody posted about this exciting upcoming project.

So far December is projected to shatter the record-breaking November we just enjoyed. This makes sense due to SEO momentum and the fact that December is a huge month for print shops.

To further drive momentum we have begun an SEO blitz targeting Canada which we believe to be a huge untapped market. We have very ambitious expectations for ArcServicesCo.com and as of last month are at about 5% of our long-term target of being the hands down industry leader. It may seem like we are far off this target but considering we only offer Konica Minolta copier supplies and parts this number is impressive. We will soon be expanding inventory to more brands and we expect growth to accelerate further.

As a heads up we just lowered prices on Konica Minolta Imaging Units. It's official, if you need a Konica Minolta Imaging Unit, ArcServicesCo.com is the place to go.

Monday, November 17, 2008

Arc Services Co. - Canadian support

KSP has just finished implementing support for Canadian sales and shipping into the Arc Services Co. website. We have also launched a copier parts and supplies storefront for Canadian customers . This new sub domain will provide for greater SEO exposure for Canadian customers. In this process we have added support for FedEx and USPS shipping to Canada. FedEx shipping may be available to US customers in future updates to the website.

Other imporvements involve pages for copier repair services in Los Angeles, as well as cleaning up and removing old pages that were no longer relevant to Arc's business plans.

Wednesday, October 15, 2008

New Red Exhibits Front Page

This week we added new low priced pop-up displays and fabric pop up displays to the redexhibits site. These new products are high quality pop-up displays which include graphics, lights, and a podium all for one low price. The prices for these products are the lowest we have seen anywhere on the internet to date.

A new hot deals section was also created to display these new products. To market these new products we also launched a new Google pay per click campaign which is specifically targeted to the new products. This new trial campaign will run for 1 week as a test.

Tuesday, September 2, 2008

RedExhibits.com - Now On Pronto and NexTag

RedExhibits products can now be found via the popular price comparison sites Pronto and NexTag. We have found that these site are a great revenue resource for most of our eCommerce customers. These sites truly help customers find price competive high quality vendors.

RedExhibits.com is an excellent source of banner stands and other trade show products; offering excellent selection and easily reachable customer service.

Sunday, August 31, 2008

ArcServicesCo.com - New Copier Pages!

We are proud to launch new copier pages at ArcServicesCo.com. When a user find a copier part and clicks on a copier in the "Used In" section they will arrive at a copier page. This page now features an AJAX data grid which lists all products which are compatible with the copier chosen.

We believe that this will be a great convenience to our users. In the near future we will be replacing our static copier pages with links to these new active copier pages. At that point we will add significant amounts of static content to each copier page. We look forward to feedback from our users. This added feature further highlights why ArcServicesCo.com is the premier vendor for copier supplies.

Sunday, August 24, 2008

Red Exhibits - Exceptional Sales Goal Met

We are proud to have met the monthly sales goal at RedExhibits.com. Steady progress is being made on the SEO side of things along with an increase in functionality and usability on the store itself. We have also increased the selection of products. It is clear that RedExhibits.com is top dog when it comes to banner stands.

ArcServicesCo.com - Support For Canada Coming

We are excited about launching support for Canadian sales at ArcServicesCo.com. This premier copier parts supplier has been taking Canadian orders by phone for now. The demand in Canada for copier supplies has been high. Given that UPS has limited shipping support to Canada we will be integrating USPS support into the store specifically for Canadian orders. We also plan to expand further internationally in the coming years.

Sunday, August 17, 2008

Red Exhibits Site Updates

This upcoming week we will be working on updating the Red Exhibits website in several areas. The first item will be to update some of the images on the front page of the website. Currently there are some duplicate images of potable banner displays. We are also considering placing text links under each category image to make them more visible to search engines.

Continued revision of meta information and improvement of content throughout the website is also going to be further fine tuned.

At this point all that really needs to be done is to continue to refine what is currently on the site. With time our efforts should pay off. Exhibit Products is a highly competitive industry as we have come to realize, but we are still confidant in our ability to get results.

Saturday, August 9, 2008

Further Work on Red Exhibits

Today we conducted further work on the Red Exhibits website as part of a continues effort to improve their website's Google positioning. Our latest efforts include but are not entirely exclusive to revising the product descriptions and to further refine the category meta information. By improving the product descriptions we intend to provide more relevant information about the Red Exhibits products such as Banner Stands and Retractable Banner Stands. By providing more detailed product information will ultimately improve the user experience that each client current does and in the future will continue to enjoy. Our further refinement of the meta information for the categories (specifically the Red Exhibits exclusives category) will help provide more relevant search engine results for users who are looking for exhibit and marketing material such as banner stands, retractable banner stands, pop-up displays and many more.

Friday, August 8, 2008

The Acorn Online: Going Live Soon

After a brisk schedule of development TheAcornOnline.com is now officially in beta testing. We believe that this website will be a success as a premier Simi Valley, Moorpark, Camarillo, and Thousand Oaks community resource.

Feel free to visit this website and let us know what you think. We think it's going to be a great resource for the cities that The Acorn Newspaper targets.

From a technically point of view it features great AJAX integration and clean user interfaces for features such as Classifieds, Events Calendar and Restaurant Reviews.

Arc Services Co SEO

Our SEO program has yielded success for so many of our customers and ArcServicesCo.com is no exception. As a premier source for copier supplies ArcServicesCo.com has experienced surging sales corresponding to a wave of recent SEO success.

In many cases, this online store is coming up higher in search results than web giants such as eBay, Pronto and NexTag. This success is not only in Google but also Yahoo and Live.

An example of one impressive search keyword is: copier parts where we rank 5th in Google, 1st in Live (above Konica Minolta itself) and 12th in Yahoo.

If you are interested in experiencing the benefits of professional SEO feel free to contact our sales department.

Red Exhibits SEO Progress

Red Exhibits has made further SEO progress. It is well known in the SEO community that having Google recognize categories and display them in Google Search is a great sign of SEO recognition. The recognized categories are also of significance such as Banner Stands.

We expect that the consistent signs of SEO progress that Red Exhibits is experiencing will yield increased sales and online presence.

Monday, August 4, 2008

Red Exhibits SEO Part 2

Phase two of the search engine optimization has been completed for Red Exhibits. Red Exhibits as you may or may not recall is a recent client who we have been doing online marketing for. Red Exhibits market is exhibit products such as Banner Stands. Our goal has been to get Red Exhibits back at the top of the major search engines for the keywords Banner Stands, Retractable Banner Stands, Pop Up displays just to name a few.

For the first time we have seen our desired keywords noticed by Google in the webmaster tools. We also made some significant progress in improving our page rank. The Red Exhibits page rank was 3 but in only 1-2 months we have improved it to 4. That one point gain is significant as the page rank system is exponential. This means that each next level is harder to achieve than the previous.

We are excited to see these two SEO gains. We believe that within the next month or two we should start coming up near or on the front page of Google for our desired search terms.

Sunday, August 3, 2008

The Acorn Online: New Customers!

We are proud to announce a new customer into the KSP Systems family. The TheAcornOnline.com is the foremost Camarillo, Moorpark, Simi Valley, and Thousand Oaks community resource.

This customer came to us seeking assistance after lossing time and lots of money with a previous developer. The project was approximately 50% done but lacked polish and contained bugs on nearly every "completed" page.

Since taking over development we have moved the project along briskly with high quality programming. As with all our products we have added AJAX to many portions of the website to add visual pop and improve mechanics.

ArcServicesCo AJAX Upgrades

The month of July has proven to be record breaking at ArcServicesCo.com. This tremendous success has been due to an extensive schedule of software capability enhancements and continuing SEO expansion. This store is now becoming a truly established source of high quality konica minolta parts.

ArcServicesCo.com now has an upgraded checkout process which features full AJAX. The checkout process uses Authorize.NET as the transaction gateway which allows for reliable transaction processing. The new checkout process has transaction failure messages which clearly convey to the custom the mistakes that have been made.

In addition, we believe that the fact that the fact is tested daily by McAfee SECURE has boosted customer confidence. This is very important because ArcServicesCo.com tends to have transactions ranging in the $200-1500 range.

Sunday, July 20, 2008

Two Updates Today! Arc Services & Red Exhibits

For Arc Services Co today we adjusted their Google Pay Per Click advertising. We made ads for Imaging Units, Fusing Units, Print controllers and More. With highly targeted ad variations we hope to achieve a higher rate of return on investment. We also improved the check out on the Arc Services website to feature advanced check out errors. Now the user will be notified with a detailed error when they enter incorrect billing information. This should cut down on user frustration by informing the user of their exact error.

We also worked on Red Exhibits today. We developed a list of items that need to be addressed on the Red Exhibits website. These include product category links on the front page. This will make it easier for categories containing banner stands, brochure stands, fabric pop up displays and others to be indexed properly. With proper indexing we hope to increase sales.

Friday, July 18, 2008

Arc Services Co Updates

Today we performed several updates to the Arc Services Co. website. The first item that we deployed was a brand new front page search. This front page search was made to help make searching for products easier and quicker for potential clients. With this new search there are only 3 simple steps a visitor to the site has to follow; 1 Pick the brand of copier ie.( konica minolta copiers ), 2 pick the model of copier, 3 select the part category ie. ( Konica Minolta Imaging Units ).

With this new search we hope to grow the arc services revenue by several percent.

We are also working on entering Arc Services into the Canadian market this month by adding Canadian shipping to the website. So far that project has had its share of road blocks and speed bumps but we'll leave that for another entry.

Thursday, July 17, 2008

Red Exhibits SEO Progress

Today we further examined Red Exhibits organic search issues and constructed a plan to help raise their overall page range. As of now Red Exhibits is ranked in the 600s on Google for general search terms such as Banner Stands. On Yahoo, Red Exhibits is performing significantly for the keyword banner stands by coming up on page 6. While not excellent, we do believe that their placement on page 6 on Yahoo is a good start because of the competitive nature of the exhibits display industry.

Our strategy to raise Red Exhibits page rank across the board is to refine the current pages that are on the website to convey information in a more relevant way. This includes optimizing meta keywords, descriptions and titles. To further enhance the user experience and to increase relevancy we also intend to write more detailed descriptions about Red Exhibits’ product line.

With these improvements implemented we expect to gain page rank within the next month.

Wednesday, June 4, 2008

New Upgrades to ArcServicesCo.com

KSP Systems is currently working on perfomance and usability upgrades for the Arc Services Co. website. Upgrades include XHTML compliance, improved performance and search engine optimization. These upgrades will allow for future growth and address the needs of Arc's customers.

Arc Services Co. is a leading provider of Konica Minolta, Oce, Imagistics, NEC, and Kyocera copier supplies on the West Coast.

Visit Arc Services Co. today for great deals on your copier supplies!
Check out the ever-growing inventory of toner, imaging units, drums, and other items for your copier.

Thursday, May 15, 2008

Red Exhibits Joins the KSP Systems Client List

KSP Systems is pleased and proud to have the opportunity to serve the IT needs of Red Exhibits. Red Exhibits is a provider of top quality exhibit and trade show equipment such as Banner stands, retractable banner stands, pop up displays, modular displays and more. Their featured categories are:

Large selection of Banner Stands
Large Selection of Retractable Banner Stands
Pop up Displays / Exhibit displays
Fabric pop up displays / Exhibit displays
Modular pop up displays
Trade show, exhibit, pop up display halogen lights
Tablecloths and More

Red Exhibits is a specialist developer and supplier of innovative portable display products. With distribution and manufacturing partners located internationally, Red Exhibits has the ability reach customers throughout the world. Corporate buyers in need of an experienced supplier for low-cost, dependable products can brighten their future by adding Red.

Wednesday, May 14, 2008

Introduction to KSP Systems

KSP Systems is a IT, web design, software development services and Online Marketing company that provides services in the areas of:

Website design and development
Software Engineering and Development in ASP.NET
Website Administration
Website Pay Per Click Marketing
Property Management Software

Over the coming months KSP Systems will post periodic updates to this blog about new and old client news.